Sadly, Inverdale was not alone in thinking that Bartoli's physical appearance was somehow a relevant factor in her being an athletic champion. Public Shaming (warning: link contains plenty of strong language) condemned a whole string of tweeters who used a far more offensive tone than Inverdale to do the same thing he did: sexualise her. Remember the first condition of sexualisation from Wednesday's blog post? Sexualising is happening when "a person’s value comes only from his or her sexual appeal or behaviour, to the exclusion of other characteristics."
I read a thought-provoking quote from Rebecca Hain's blog post called "When Women Look Strong: The Sexism At Wimbledon" (emphasis mine):